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21g
protein
3
ingredients
0g
added sugar
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Rated 4.9 out of 5 stars
5,913 Reviews
Prime Protein
- The original beef protein powder, packed with 21g of complete protein, plus naturally occurring collagen and gelatin for skin, joint, bone, and gut support.
- Gut-friendly and bloat-free protein powder. Free from dairy, whey, gluten, and common irritants found in plant-based protein.
- Made from grass-fed beef and bones for true nose-to-tail nutrition - but tastes like dessert with a rich, creamy texture.
- Thoughtfully sourced, real-food ingredients. Nothing artificial, ever! Third party tested for heavy metals, pesticides, and more.
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Prime Protein vs. other supplements
We think protein blends should be made of pure protein, not junk your body doesn’t need. That’s why Prime Protein is made from real, whole-food ingredients only.
Protein
21G
15G
Calories
100
180
Carbs
2g
15g
Sugar-free
Whole-food Ingredients
Tastes Like Dessert
A mighty amount of protein in every scoop
The original beef protein powder, packed with 21g of complete protein, plus naturally occurring collagen and gelatin for skin, joint, bone, and gut support. Made from grass-fed beef and bones for true nose-to-tail nutrition - but tastes like dessert with a rich, creamy texture.
Why use beef over other protein sources (like whey)?
Beef protein is packed with the collagen, gelatin, and micro-nutrients your body needs. Unlike other protein powders, it’s not packed with possible allergens found in soy, dairy, egg, or whey. Studies have shown that beef protein provides additional benefits to strength, hypertrophy, and fat loss over whey.
Super good for you, and still tastes like dessert
Prime Protein tastes like dessert (vanilla, strawberry or chocolate - you pick!). That means you can add Prime Protein to any drink or recipe for a delicious way to get whole-food protein.
All the things you need, none of the things you don’t
We think protein blends should be made of pure protein, not chemicals and junk your body doesn’t need. That’s why Prime Protein is made from real, whole ingredients only.
Total 5 star reviews: 5.3k Total 4 star reviews: 475 Total 3 star reviews: 71 Total 2 star reviews: 13 Total 1 star reviews: 26
98%would recommend this product
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5,913 reviews
- BSBrooke S.Verified BuyerRated 5 out of 5 stars22 hours agoAmazing quality and taste!
This is my go to FAVORITE protein! I have loved and used for years to each my health goals. I recently had four teeth removed and was put on a liquid only diet. Having my pantry fully stocked with multiple equip flavors has been a lifesaver’
- KKKim K.Verified BuyerRated 5 out of 5 stars23 hours agoThe best chocolate protein powder out there!!!
Chocolate protein smoothie…yuuummmm!!
- MRMadeline R.Verified BuyerRated 5 out of 5 starsYesterdayPeanut Butter
The best protein powder, ever! I use it everyday to make the yummiest and fluffiest coffee! It seriously tastes like peanut butter, not artificial at all! Plus, the ingredients are super clean which was a bonus for me as I don’t eat dairy, whey or soy!
- KKateVerified BuyerRated 5 out of 5 starsYesterdayA great breakfast protein boost
Wonderful to use a quick and easy breakfast - I can get half the protein goal with a scoop - I still need to eat something with another 20 grams to get my goal of 40 grams at breakfast, but this is a great boost. The flavors are great, haven’t had one I didn’t like. They are great warm or cold (I’ll use cold or warm milk).
- JBJulie B.Verified BuyerRated 5 out of 5 starsYesterdayYummy treats!
I made yummy protein, Vanilla Ice cream, chocolate, brownies and almond flavored pudding. All from the vanilla protein powder!!
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Why not just eat beef instead of taking a supplement?
We encourage our customers to maintain a well-balanced diet but it’s not always possible (or preferred) to eat a full steak meal. Prime Protein is the easiest way to get the benefits of 4 oz. of grass-fed beef, in a single scoop. Use Prime Protein for a meal supplement, or as a post-workout boost. -
Why use beef over other protein sources (like whey)?
Beef protein is packed with the collagen, gelatin, and micro-nutrients your body needs. Unlike other protein powders, it’s not packed with possible allergens found in soy, dairy, egg, or whey. Our careful dose of real-food ingredients gives you the nutrients you need to build muscle, and repair ligaments, tendons, joins, hair, and skin. Plus, Prime Protein is non-inflammatory. Most other animal-based protein powders can cause inflammation (such as powders made from egg protein), not beef protein. It’s just 21-grams of 100% grass-fed beef in every scoop. Lastly, studies have shown that beef protein provides additional benefits to strength, hypertrophy, and fat loss over whey. -
Does Prime Protein taste like beef?
Not at all. We’ve spent years creating the perfect blend of ingredients so you get the benefits of beef protein, in a delicious supplement. The all-natural cocoa powder and stevia we use make Prime Protein subtly sweet. Many customers say it tastes like chocolate brownies! -
Why should I choose Prime Protein over other beef protein supplements?
Your body wants to be fed real foods only, but most other supplements on the market are loaded with chemicals, fillers, and artificial flavors. Worse yet, they hide this from you, the consumer. Only Equip is 100% transparent about the ingredients inside our products. Prime Protein is made from just three ingredients: grass-fed beef, all natural cocoa powder, and stevia. Grass-fed beef gives you the nutrients you need to support your health goals, including staying lean, increasing strength, and boosting muscle recovery. Plus, we make Prime Protein the same way bone broth is made: Heated on low so that the protein dissolves into a broth. This preserves the nutrition of the beef. You get the full benefits of a 4 oz cut of beef, in a powder you can add to any meal or drink. -
How much protein is in every serving?
There are 21 grams of protein for every serving. That’s 10% more than the industry average, meaning you get more grass-fed beef protein in every scoop. -
How many servings per bag?
Prime Protein contains 30 servings of muscle-building beef protein per bag. Most customers use Prime Protein daily, meaning each container offers a month’s supply. With our subscription delivery services, you can get your monthly supply delivered to you automatically—and save 15% off your order. -
When should I take Prime Protein?
Prime Protein is the perfect supplement to have whenever you want 21 grams of grass-fed beef protein, that’s because it has a full complement of amino acids (unlike plant-based proteins). It’s more than a supplement. It’s a natural source of the collagen, gelatin and micro-nutrients you’d find in a 4 oz. steak. Take Prime Protein after a workout to build muscle and repair ligaments and take it as a meal replacement. With Prime Protein, it’s never been easier to feed your body. -
What is Prime Protein's amino acid profile?
Prime Protein provides complete protein. Below is our amino acid profile. Typical values. Grams per 25g serving: Alanine: 2.2 Arginine: 1.89 Aspartic acid: 1.5 Cystine + cystein: 0.03 Glutamic acid: 2.75 Glycine: 5 Histidine: 0.28 Hydroxyproline: 2.55 Isoleucine: 0.43 Leucine: 0.93 Lysine: 0.95 Methionine: 0.23 Phenylalanine: 0.58 Proline: 3 Serine: 0.85 Threonine: 0.53 Tryptophane: 0.09 Tyrosine: 0.33 Valine: 0.75 -
Do you use chemicals to process the grass-fed beef?
No! We strictly use thermal and mechanical processing to keep our grass-fed beef clean. -
What are your natural flavors?
Our natural flavors are distilled vapors from natural and organic compounds/fruits like vanilla, coconut, and strawberry processed without any chemicals, fillers, binders, or artificial ingredients. We know most natural flavors are garbage - we are very careful with our sourcing and vetting as a result. There are a few good ones out there that actually live up to the natural name.
