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The Power of Beef Protein: A Nutrient-Dense Alternative to Whey & Plant Protein

The Power of Beef Protein: A Nutrient-Dense Alternative to Whey & Plant Protein

What is Beef Protein?

Beef protein is a clean, highly bioavailable source of complete protein made from real beef. Unlike whey protein, which comes from dairy, or plant proteins that require heavy processing, our beef protein powder is derived from grass-fed, pasture-raised cows and simply made with just heat, water and time. It's also clinically proven to be more gut-friendly than whey: in a randomized, double-blinded clinical trial, people drinking Prime Protein reported significantly better gut comfort than people drinking a matched whey protein. At high-level, beef protein is clinically proven, gut-friendly protein that is bloat-free, minimally processed, and packed with naturally occurring collagen for skin health, joint health and bone health.

How Beef Protein Is Made

Our beef protein is made from grass-fed, pasture raised cows, primarily in the U.S., but we also leverage partner farms in Sweden based on supply and demand. The manufacturing facility takes beef bones and adhering meat. The bones and meat are processed via mechanical and thermal processing, without any chemicals. They’re initially crushed into <25mm pieces and defatted, this process removes all cholesterol too. Water is then used in a similar fashion to how bone broth is made, cooking the bones and meat via a ‘low and slow’ processing technique, low heat for a longer period of time to keep nutrients intact. The bones are disposed and the remaining liquid is spray dried, turning the liquid into a fine, nutrient-dense clean protein powder. No chemicals are used in this process, just heat and water!

Given the protein is nose to tail nutrition - made from beef bones AND meat, it is complete protein, meaning it contains all nine essential amino acids. This differs from collagen and bone broth protein powders that are often marketed as ‘beef protein,’ but are exclusively made from bone and/or hides - and is not complete protein as a result - they are missing both tryptophan and cysteine. Beware of ‘beef protein’ that is actually just bone broth powder!

The Benefits of Beef Protein Powder

Why do people love beef protein? The short answer is that it’s easy to digest, highly bioavailable, and is nutrient-dense with ample naturally occurring collagen and gelatin for skin, joint, and bone health. While beef protein (think steak!) is one of the most ancient sources of nutrition, beef protein powder is relatively new compared to whey or plant-based protein. It symbolizes our return to real – tried and true, timeless nutrition. Logically, a steak is one of the most nutrient dense sources of protein you can consume – getting that nutrition in powder form simply makes sense.

Beef protein contains naturally occurring collagen and gelatin. This provides a robust nutrient profile with high amounts of glycine and proline, amino acids that are hard to otherwise get in your diet but provide great benefits to gut health, hair, skin, nails, and joint health! The naturally occurring collagen and gelatin also makes for a rich, creamy texture which is super versatile in recipes. Once people experience the delicious texture and flavors of Prime Protein, it’s very rare they revert back to whey or plant-based options. Beef protein is also rich in b vitamins and iron! A single serving of Prime Protein contains 1mcg of B12, close to half the recommended daily intake. It is also a great source of B2, B6, B7, and B12! And this isn't just anecdotal — a randomized clinical trial found Prime Protein drinkers reported meaningfully less gas, bloating, and belly pain than matched whey drinkers within 30 days (details below).

Beef Protein vs. Whey Protein

Although plant-based proteins have become trendy in the past few years, whey is still the most popular protein source on the market. It’s generally cost-effective and mixes easily. That does not tell the whole story though. Whey is derived from the cheesemaking process. Once the milk passes quality tests, enzymes are added to separate the curd from the liquid whey. The liquid whey is then pasteurized, destroying a lot of nutrients, and the protein is concentrated or isolated. Given that it's a dairy product, many people experience digestive discomfort, bloating, and even acne from insulin-like growth factor 1 (IGF-1). In addition, whey can spike blood sugar and contains little glycine and proline, amino acids which are hard to get in our diets and provide great benefits to skin, joint, bone, and gut health.

Unlike whey protein, beef protein is dairy free. Most people find it far easier to digest than other protein powders since it is dairy free and far less processed than other protein sources. It’s a nutrient-dense, bloat-free protein source that’s super versatile in recipes, packed with a delicious, creamy texture.

The Clinical Proof: Prime Protein vs. Whey, Head-to-Head

For years, customers have told us Prime Protein is easier on their gut than anything else they've tried. We wanted real data behind that, not just testimonials — so we ran a clinical trial to test it.

TL;DR: In a randomized, double-blinded clinical trial, people drinking Prime Protein reported meaningfully better gut comfort than people drinking a matched whey protein — including a 43% reduction in gas and bloating and a 61% improvement in gut comfort after 30 days.*

We didn't run this study ourselves. It was designed, run, and analyzed by Efforia, an independent research company, prospectively registered on ClinicalTrials.gov (NCT07477223), and reviewed by an OHRP-registered IRB before anyone enrolled. Participants were randomized into two blinded groups over 60 days — one drank Prime Protein Chocolate, the other a chocolate whey protein independently formulated to match Prime in flavor, texture, and appearance, so neither group knew which protein they were drinking. Symptoms were tracked using PROMIS® GI, the same validated gut-symptom scales used in real medical research, across four measures: gas and bloating (the primary endpoint), belly pain, constipation, and bowel function. Lower scores mean fewer symptoms.

Here's what happened over the first 30 days:

  • 61% of Prime Protein users experienced meaningful improvement in gut comfort, compared with 23% of whey users — a 2.6x difference, on the same scoring system, in the same trial.*
  • Gas and bloating dropped 43% for people drinking Prime Protein. On the matched whey control, scores barely moved.*
  • Belly pain dropped 39% for Prime users over the same period. Whey users reported no improvement on average.*
  • The gas-and-bloating result cleared the highest statistical threshold in the study (Bonferroni correction) — the trial's way of confirming this wasn't a fluke. Belly pain cleared the same bar.

 

Then the two groups crossed over: for the second month, participants who'd been drinking whey switched to Prime Protein. The same people, now on Prime, reported 29% less gas and bloating and 37% less belly pain than they'd reported at the end of their whey month.*

Why would beef protein be easier on the gut than whey? Whey contains lactose, and an estimated 65% of adults have some level of lactose intolerance. It's also frequently processed with gums, emulsifiers, and other additives that don't sit well with a sensitive stomach — worth noting, the whey used in this trial was a clean version, without any of that junk, so we'd expect beef protein to outperform more materially against a typical store-bought whey. Prime Protein, by contrast, is dairy-free, soy-free, and gluten-free, processed with nothing but heat, water, and time — no chemicals, no solvents. It's a complete protein with all nine essential amino acids, and it carries about 5g of naturally occurring glycine per scoop. Glycine is one of the amino acids most important for maintaining a healthy gut barrier, and research suggests it may help support tissue repair and regulate inflammatory responses in the digestive tract — Prime Protein delivers it at a level consistent with doses used in clinical and preclinical research on gut and connective-tissue health.

There’s a consumer bias towards purchasing whey because many assume it provides superior benefits to strength and muscle development. That may be true versus plant-based protein, but there are several studies suggesting that beef protein isolate (like our Prime Protein) may be superior to whey for both hypertrophy and strength, in addition to the gut-comfort and micro-nutrient benefits above. Here are a few of those studies:

  • In one study on 30 college-aged resistance trained men, use of beef protein isolate resulted in a slightly higher increase in lean body mass than whey (5.7% vs 4.7%). No significant differences were observed in strength gains, but the beef protein also resulted in slightly more fat loss than whey (10.8% vs 8.3%).
  • A second study noted that 20 grams of beef protein was better for preserving or increasing thigh muscle mass in 24 master-age (35-60 years old) triathletes during triathlon training compared to whey protein. Additionally, only beef protein significantly improved iron status. Furthermore, there was a numerically greater reduction in fat mass with Beef (-6.7%) vs. whey (-4.1%).
  • A third study compared 20 grams of beef or whey protein in 8 recreationally active males. Increase in fat-free mass was higher with Beef (2.0%) vs. Whey (1.4%) protein. Additionally, beef increased biceps brachialis thickness 11.2% vs. 1.1% with whey. Furthermore, only beef protein increased arm and thigh circumferences. The 1 rep max for squat was also higher with Beef (21.6%) vs. whey (14.6%) and 1 rep max for bench was also higher (15.8% vs. 5.8%, respectively).

Beef Protein vs. Plant Protein

Contrast that to plant-based protein – often made from peas. You don’t add peas to your dinner plate to hit your protein goals, it’s a great source of carbs and fiber, not protein. Additionally, peas are not complete protein in isolation. It takes a high volume of peas to turn this carbohydrate and fiber source into a protein isolate. The high volume of cell walls and fibrous material leads to what many find to be an offputting, gritty texture. Our bodies are not designed to process highly concentrated protein isolates from peas, but we’ve been consuming protein from steak since the beginning of time! Our digestive systems have evolved with specific enzymatic capabilities that reflect our omnivorous evolutionary history. When it comes to plant proteins, several enzyme-related challenges can occur. Here are two examples:

  • Protease limitations - Our bodies produce proteases (protein-digesting enzymes) like pepsin, trypsin, and chymotrypsin that are optimized for animal protein structures. Plant proteins often have different amino acid configurations and tertiary structures that these enzymes may break down less efficiently.
  • Cellulase absence - Unlike herbivores, humans don't produce cellulase, which is necessary to break down cellulose in plant cell walls. This means we can't fully access some nutrients trapped within plant cells, and undigested cellulose can contribute to gas and bloating.

In addition, the fiber content, high FODMAP-nature, anti-nutrients (lectins, phytates, and tannins), cell walls, and more, make plant-based protein harsh on the gut for many consumers, and overall not a pleasant product to consume! Hitting your protein goals should be fun, delicious, and pain free.

In summary, beef protein isolate is easy to digest with limited to no digestive discomfort or bloating — and now we have a randomized clinical trial that proves it head-to-head against whey, not just anecdotal reports.* It may provide increased muscle hypertrophy, strength, and fat loss versus whey or plant-based protein. It has a more balanced methionine/glycine ratio (~3-times higher in glycine), supporting metabolic balance and mitigating common inflammatory effects of other protein sources. It is dairy-free for those with dairy allergies or intolerance, and it is an excellent source of b-vitamins. We use beef protein powder in our clean protein bars (which also include colostrum powder and grassfed collagen).

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

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