Prime Protein

4.9
Rated 4.9 out of 5 stars
4,686 Reviews

21g of bioavailable, complete protein from grass fed beef per scoop. 30 servings per bag.

  • Tastes like dessert and is easily digested, enjoy your protein without the bloat!

  • Only a handful of carefully sourced, real-food ingredients in each bag.

  • No added chemicals, fillers, binding agents or artificial coloring or sweeteners.

  • Unflavored Prime has 1 ingredient, grass-fed beef. Each bag has a robust amino acid profile. See our photos or FAQ for the full list.

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$63.99

$54.39

$1.81 Per Serving

$63.99

$2.13 Per Serving

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Stay Lean*
Boost Muscle Recovery*
Increase Strength*

Prime Protein vs. other supplements

We think protein blends should be made of pure protein, not junk your body doesn’t need. That’s why Prime Protein is made from real, whole-food ingredients only.

Prime Protein
other competitors

Protein

21G
15G

Calories

100
180

Carbs

2g
15g

Sugar-free

Whole-food Ingredients

Tastes Like Dessert

A mighty amount of protein in every scoop

Every serving of Prime Protein contains 4 oz of grass-fed beef. That’s 21g of protein and absolutely no sugars. We use stevia to sweeten our flavored blends but Unflavored Prime is stevia-free.

Why use beef over other protein sources (like whey)?

Beef protein is packed with the collagen, gelatin, and micro-nutrients your body needs. Unlike other protein powders, it’s not packed with possible allergens found in soy, dairy, egg, or whey. Studies have shown that beef protein provides additional benefits to strength, hypertrophy, and fat loss over whey.

Super good for you, and still tastes like dessert

Prime Protein is tastes like dessert (vanilla, strawberry or chocolate - you pick!). That means you can add Prime Protein to any drink or recipe for a delicious way to get whole-food protein.

All the things you need, none of the things you don’t

We think protein blends should be made of pure protein, not chemicals and junk your body doesn’t need. That’s why Prime Protein is made from real, whole ingredients only.
Gluten free
Dairy free
Soy free
Hormone free
Whey free
Antibiotic free
No artificial flavors
Preservative free

Doctor Developed. Backed by science

Trust Equip to fuel your body with the nutrients it needs to thrive. Developed by Dr. Anthony Gustin, a functional medicine and sports rehab clinician.

Dr. Anthony Gustin
4.9
Rated 4.9 out of 5 stars
Based on 4,686 reviews
Total 5 star reviews: 4.2k Total 4 star reviews: 392 Total 3 star reviews: 65 Total 2 star reviews: 12 Total 1 star reviews: 26
98%would recommend this product
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4,686 reviews
  • JJ
    John J.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Perfect Smoothie add

    I have recently changed to a protein forward diet. I add a scoop of Prime Protein powder everyday to my morning smoothie. It adds great flavor, texture, and clean protein nutrition. Sometimes in the afternoon, I'll add a scoop to boiling water for a warm protein drink. This is a great pre-cycling load to give me energy for 25 + miles. Highly recommend!

  • BD
    Becca D.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Love!

    I’m on a super restrictive diet for my breastfeeding, and this is the only protein powder I can have. And it tastes DELICIOUS!

  • SA Profile picture for Sarah A.facebook logo
    Sarah A.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Best protein powder!

    I’ve been searching for a clean protein powder and finally found the one for me. I really enjoy the texture, it is smooth and watery, but with alot of yummy flavor. It is not grainy or thick. I would really like to have flavor options without stevia, but aside from that, chocolate is my go-to. I also really like that it is in a bag, much easier for me to travel with and enjoy on the go without a bulky container. So good!

  • LR
    Lori R.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Equip shakes fill me up

    Love equip, there are so many yummy keto recipes I made with it and I love knowing I’m getting all my protein in!

  • JG
    Jacqueline G.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Love this!

    I love this! This is the first protein powder I actually look forward to drinking. I don’t have to throw a bunch of other ingredients in to make it taste better either! It’s delicious. The other major plus is the no bloating or GI upset. I’m 51 and have tried so many different powders over the years, whey, pea, vegan….they all caused stomach problems. I’m looking forward to trying all the flavors.

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  • Why not just eat beef instead of taking a supplement?

    We encourage our customers to maintain a well-balanced diet but it’s not always possible (or preferred) to eat a full steak meal. Prime Protein is the easiest way to get the benefits of 4 oz. of grass-fed beef, in a single scoop. Use Prime Protein for a meal supplement, or as a post-workout boost.
  • Why use beef over other protein sources (like whey)?

    Beef protein is packed with the collagen, gelatin, and micro-nutrients your body needs. Unlike other protein powders, it’s not packed with possible allergens found in soy, dairy, egg, or whey. Our careful dose of real-food ingredients gives you the nutrients you need to build muscle, and repair ligaments, tendons, joins, hair, and skin. Plus, Prime Protein is non-inflammatory. Most other animal-based protein powders can cause inflammation (such as powders made from egg protein), not beef protein. It’s just 21-grams of 100% grass-fed beef in every scoop. Lastly, studies have shown that beef protein provides additional benefits to strength, hypertrophy, and fat loss over whey.
  • Does Prime Protein taste like beef?

    Not at all. We’ve spent years creating the perfect blend of ingredients so you get the benefits of beef protein, in a delicious supplement. The all-natural cocoa powder and stevia we use make Prime Protein subtly sweet. Many customers say it tastes like chocolate brownies!
  • Why should I choose Prime Protein over other beef protein supplements?

    Your body wants to be fed real foods only, but most other supplements on the market are loaded with chemicals, fillers, and artificial flavors. Worse yet, they hide this from you, the consumer. Only Equip is 100% transparent about the ingredients inside our products. Prime Protein is made from just three ingredients: grass-fed beef, all natural cocoa powder, and stevia. Grass-fed beef gives you the nutrients you need to support your health goals, including staying lean, increasing strength, and boosting muscle recovery. Plus, we make Prime Protein the same way bone broth is made: Heated on low so that the protein dissolves into a broth. This preserves the nutrition of the beef. You get the full benefits of a 4 oz cut of beef, in a powder you can add to any meal or drink.
  • How much protein is in every serving?

    There are 21 grams of protein for every serving. That’s 10% more than the industry average, meaning you get more grass-fed beef protein in every scoop.
  • How many servings per bag?

    Prime Protein contains 30 servings of muscle-building beef protein per bag. Most customers use Prime Protein daily, meaning each container offers a month’s supply. With our subscription delivery services, you can get your monthly supply delivered to you automatically—and save 15% off your order.
  • When should I take Prime Protein?

    Prime Protein is the perfect supplement to have whenever you want 21 grams of grass-fed beef protein, that’s because it has a full complement of amino acids (unlike plant-based proteins). It’s more than a supplement. It’s a natural source of the collagen, gelatin and micro-nutrients you’d find in a 4 oz. steak. Take Prime Protein after a workout to build muscle and repair ligaments and take it as a meal replacement. With Prime Protein, it’s never been easier to feed your body.
  • What is Prime Protein's amino acid profile?

    Prime Protein provides complete protein. Below is our amino acid profile. Typical values. Grams per 25g serving: Alanine: 2.2 Arginine: 1.89 Aspartic acid: 1.5 Cystine + cystein: 0.03 Glutamic acid: 2.75 Glycine: 5 Histidine: 0.28 Hydroxyproline: 2.55 Isoleucine: 0.43 Leucine: 0.93 Lysine: 0.95 Methionine: 0.23 Phenylalanine: 0.58 Proline: 3 Serine: 0.85 Threonine: 0.53 Tryptophane: 0.09 Tyrosine: 0.33 Valine: 0.75
  • Do you use chemicals to process the grass-fed beef?

    No! We strictly use thermal and mechanical processing to keep our grass-fed beef clean.
  • What are your natural flavors?

    Our natural flavors are distilled vapors from natural and organic compounds/fruits like vanilla, coconut, and strawberry processed without any chemicals, fillers, binders, or artificial ingredients. We know most natural flavors are garbage - we are very careful with our sourcing and vetting as a result. There are a few good ones out there that actually live up to the natural name.