Equip Kids
@wildflora.wellness
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"My kids think the bars are dessert. I know exactly what's in them."

10g of grass-fed beef protein, organic fruits, and only real food ingredients. No dairy, nothing artificial. No compromises.

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Parent and child sitting in a field sharing a Kids Prime Bar
@wildflora.wellness Mom of 3 Holistic Wellness Creator

Kids Protein Powder

The same grass-fed beef protein trusted by 400,000+ adults, now made for picky eaters.

How many kids? (15 Servings per bag)
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Kids Protein Bar

Real protein for growing kids — 10g of complete, grass-fed beef protein in a bar that tastes like a treat.

How many kids? (12 bars per box)
Choose flavor
Purchase type

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 Real Protein for Growing Kids

Two kids sharing an Equip Kids bar in a kitchen
10g of Complete Protein

The Kids Protein Powder & Bars deliver 10g of complete protein from grass-fed beef, plus naturally occurring collagen and gelatin. 

Clinically Proven Gut-Friendly Protein

Clinically studied to be gut-friendly and easier to digest than whey protein. So even those with sensitive stomachs can enjoy.

No Junk. No Fillers. Just Real Food Ingredients

Packed with 10g of grass-fed beef protein, 11 organic fruits, and naturally sweetened with organic coconut sugar and monk fruit. No seed oils, fillers, or gums ever. 

Tastes Like A Treat, Picky Eater Approved

Made with picky-eaters in mind. Tastes like a treat with dessert-worthy flavors and a soft texture, for easy on-the-go nutrition.

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How Does Equip Kids Stack Up?

How Does Equip Kids Stack Up?
Snack Facts
Feature Other Kids Protein
Grass-fed beef protein + collagen Equip Kids: Other bars:
Naturally sweetened Equip Kids: Other bars:
Clinically Proven, Gut-Friendly Equip Kids: Other bars:
Real food ingredients only Equip Kids: Other bars:
Dessert-like taste Equip Kids: Other bars:
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Ingredients From The Farm, Not A Lab

Inspired by our best-selling adult protein powder and bars, now sized for smaller hands. Real food, the way growing bodies want it.

10g Grass-Fed Beef Protein

Third-Party Tested

Tastes Like A Treat

Naturally sweetened

Only Real Food Ingredients

HOW IT'S MADE

GRASS-FED BEEF

Sourced from pasture-raised cows in the U.S. and Sweden for clean, high-quality protein.

CLEAN PROCESSING

Just heat, water, and time. We slow-cook beef and bones like a nutrient-rich bone broth — no harsh chemicals, no sketchy solvents, no shortcuts.

RICH PROTEIN POWDER

Gently dried into a creamy, complete powder with naturally occurring collagen, gelatin, and every essential amino acid growing bodies needs.

Doctor Developed. Backed by Science.

"We didn't set out to build a kids' brand. We found out parents were sneaking our adult protein to their kids because nothing made for kids met the bar they'd already set for themselves. That felt like our problem to solve: grass-fed beef, real ingredients, the same testing we've always done, just sized right for a growing kid."

DR. ANTHONY GUSTIN Founder of Equip
Dr. Anthony Gustin, founder of Equip

SNACK TIME, SOLVED

Bars for on-the-go, powder for morning smoothies. 10g of grass-fed beef protein and real food ingredients, nothing artificial either way. 15% off your first order and a 30-day money-back guarantee if your kids aren't asking for more.

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QUESTIONS, ANSWERED

What are the ingredients?

Bars: Grass-fed beef protein, organic almond butter base, dairy-free organic chocolate chips, and fruit-based sweeteners. No seed oils, dairy, soy, or gluten.

Powder: Grass-fed beef protein plus organic fruits, sweetened with organic coconut sugar and monk fruit. No natural flavors, seed oils, dairy, soy, or gluten.

Do they taste like beef?

No — both taste like a treat and are picky-eater approved. Made with ingredients you trust, flavors they crave.

How are they sweetened?

Bars: organic honey, organic dates, and organic coconut nectar (plus a small amount of coconut sugar from the chocolate chips). No refined sugar, no synthetic sweeteners.

Powder: organic coconut sugar and monk fruit. That's it.

Why do the bars have almond butter — what about nut allergies?

The bars use an organic almond butter base for a softer, more kid-friendly texture. If nuts are a dealbreaker in your house, the powder is nut-free.

Why beef protein for kids?

It's great for kids with sensitive guts, picky palates, or dairy issues — clinically studied to be gut-friendly and one of the most nutrient-dense, complete protein sources out there. Both the bars and powder are lower in protein and more gently sweetened than our adult versions, built for growing bodies rather than adult goals.

Are they third-party tested?

Yes — same testing program as Prime Protein. Every batch is tested by an ISO-accredited third-party lab for heavy metals, pesticides, and other contaminants. Results available by emailing hello@equipfoods.com.

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